Thor Kitchen X Gordon Ramsay

At THOR Kitchen, I conceived and led the campaign partnership with Gordon Ramsay, developing the script and creative strategy behind the launch of his luxury kitchen appliance line with THOR. The resulting 30-second commercial aired on major networks, including Food Network, Cooking Channel, and Comedy Central. I also served as photographer for the partnership, shooting Gordon Ramsay for the full suite of THOR marketing collateral, bringing creative direction and image capture under one continuous vision from concept through final asset.